In Your Interest

In Your Interest brings together thoughtful, high-quality articles on money behaviour, financial decision-making, property, and the modern pressures facing high-income professionals. Each post is designed to help you understand not just the numbers, but yourself—your habits, your blind spots, your opportunities. If you’re ready to improve your relationship with money and build confidence in your financial future, this is where to start.

The Slow Erosion of Financial Potential: The Risk of Not Taking a Risk

Most people think the biggest financial danger in life is taking a risk. But for many capable, hard-working professionals like you, the real threat is the opposite: it’s the slow erosion of your financial potential that comes from avoiding risk altogether.

Jaeneen Cunningham

Dec 12, 20254 min read